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Luxury
From our first meeting to your successful closing, we offer a decades-honed approach to marketing your luxury property and identifying your next luxury home purchase. Over 90% of our annual home sales fall within the luxury market. It’s truly our sweet spot!
Top company luxury producers since 2006
Partnerships in Global Excellence
Our brokerage, Cascade Hasson Sotheby’s International Realty, connects us with buyers and sellers across the globe through Sotheby’s exceptional global reach. With over 26,000 brokers and 1,100 offices across 84 countries and territories, Sotheby’s International Realty is the #1 profiled luxury real estate brand worldwide.
This partnership translates to unrivaled exposure for our luxury listings and incredible opportunities for our luxury buyers.
As Oregon’s #1 brokerage we have the highest sales volume per agent in the Portland Metro and Bend markets and we are home to 50 of the top 250 real estate agents in America. With over 65,000 press placements, 88 million video views in 2023 alone, and over 52 million annual visits to SothebysRealty.com, the net benefit to our clients is an international networking powerhouse that offers unmatched marketing and luxury inventory.
The luxury real estate market in Portland Oregon and surrounding areas such as Lake Oswego, West Linn, and Stafford has changed significantly in our 25+ years representing luxury buyers and sellers. We are seeing a dynamic shift to personal wellness and quality of life in this $1M and up price point.
Wellness is the new luxury. And Oregon—particularly the Portland Metro area where we work—is ideally poised for this shift.
Our access to clean air, abundant fresh water, and incredible natural beauty from the Cascade Mountains to the superb Oregon Coast creates an unmatched way of life for luxury homeowners. In turn, homeowners are creating indoor spaces that echo these wellness features such as home yoga and fitness studios and spa-like relaxation and meditation spaces. Outdoors we are seeing a rapid increase in the demand for pools, sport courts, and acreage properties with gardens.
Today’s luxury buyer is seeking:
• Variety with multiple residences in various locations rather than vast single estates
• A focus on health with home amenities that directly enhance the homeowner’s mental, emotional, and physical well-being
• Sustainable outdoor living such as kitchen gardens, green spaces, and access to bodies of water such as Oswego Lake and the Willamette River for year-round recreation
The West Coast’s Key Luxury Destination
Oregon is consistently a destination for luxury buyers relocating from the Bay Area and greater California as well as other major metro areas such as Chicago, Boston, New York, and Seattle.
The Portland Metro area, including nearby cities of Lake Oswego, West Linn, and specific luxury neighborhoods such as Dunthorpe and Stafford, is ranked high in key quality of life measures:
• Portland is listed as the #4 healthiest place to live by WalletHub
• Portland is ranked #3 best cities for outdoor activities by Niche
• Portland named the #10 fittest city in America by US News
• The Portland International Airport was ranked #1 Large Airport by Forbes and has consistently been #1 for 7 years running
• Oregon’s celebrated 7 Wonders draw new residents and visitors year round to the state’s spectacular natural beauty.
• Buyers come for our fantastic waterways including the Columbia River Gorge and picturesque Oswego Lake, proximity to the beautiful Oregon Coast and incomparable Crater Lake, as well as our abundant greenery and lengthy growing season.
New residents also relocate for the wonderful employment opportunities the Portland Metro area offers. Portland is one of the most affordable cities on the West Coast with excellent schools and year-round outdoor living thanks to our mild climate.
As one of the top destinations for relocation in the United States, we welcome you to the Portland Metro area and look forward to seeing you soon out on the river or on one of our many unmatched hiking trails!
Source: Personal Wellness Becomes the Most Prioritized Luxury